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» Buying Power and Business Competition
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| Buying Power and Business Competition |
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Purchasing Power

Approximately 190,000 people live in the region of Aalen. Of those, about 66,000 live directly in Aalen.
This consumer region contains approximately 77,000 private households, which results in a household size slightly larger than average.
Structural Data: The unemployment rate is below the national average, and the personal auto quota is above it.
Altogether the relevant purchasing power of the region equals approximately 1 billion euro, with figures rising. (Flow of funds leaving the region not considered.)
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Competitive Position
 Aalen is in competition with regional centers, like Ulm and Stuttgart, which are a distance away, as well as with smaller size towns in closer proximity that have comparable attraction to the customer.
Contact:
Aalen City Council
Economic Promotion
Wolfgang Weiß
Marktplatz 30
73430 Aalen
Germany
Ph: +49 (0)7361 52-1180
Fax: +49 (0)7361 52-1902
E-mail: wirtschaftsfoerderung@aalen.de

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